JSW MG Motor India has introduced an extended Assured Buy Back Programme for its electric vehicles, a move aimed at making EV ownership more reassuring for customers. With this announcement, MG has become the first carmaker in India to offer an assured buy-back option for EVs for up to five years, going beyond its earlier three-year plan.
The new programme allows MG EV buyers to choose a guaranteed resale value at the end of three, four, or five years, depending on the tenure they select at the time of purchase. Under this scheme, customers are assured a resale value ranging between 40 and 60 per cent of the vehicle’s original price at the end of the chosen period. This is expected to address one of the biggest concerns among EV buyers — uncertainty around long-term value and depreciation.
An important aspect of the scheme is that it operates independently of any loan or finance plan. This means customers can opt for the assured buy-back benefit regardless of how they choose to fund their purchase, offering greater flexibility and clearer financial planning during ownership.
MG has also extended this initiative to the commercial EV space, which is a first in the Indian market. MG ZS EVs registered for commercial use are eligible for assured resale benefits for up to three years, provided the vehicle has an annual mileage of up to 60,000km. This could make EVs more attractive for fleet operators and businesses looking to switch to electric mobility.
At the end of the selected tenure, customers can choose to keep their vehicle, return it to MG, or exchange it for a new one. By reducing worries related to depreciation and resale value, MG’s extended Assured Buy Back Programme is expected to boost confidence among buyers and support wider adoption of electric vehicles in India.
